At ImageFirst, we believe that transparency in shipping is just as important as the precision of our signage. Whether you are navigating freight classes or looking for regional cost-saving advantages, here is what you need to know about getting your signs from our floor to your door.
Most people assume freight costs are based solely on weight. In reality, it’s a calculation of density, stowability, and liability. Because we build robust, custom architectural products, they require specific handling that affects the bottom line.
The Signage Spectrum: Standard crating for architectural signs typically fall between Class 110 and 150. However, if we are shipping channel letters on a raceway or a large, light cabinet that cannot be stacked, that class can jump to 250 or 300+.
The ImageFirst Edge: We engineer our crates to keep the freight class as low as possible. By maximizing density and minimizing the footprint without sacrificing protection, we ensure your sign arrives in one piece at the lowest possible rate.
Operating out of Grinnell, Iowa, gives us a distinct logistical advantage. We sit at the “Heartland Hub” — the crossroads of I-80 and I-35.
Benchmark Rates: Regional LTL (Less Than Truckload) shipping out of Iowa currently benchmarks between $2.85 – $3.10 per mile for standard loads.
Fewer “Touches,” Less Risk: Shipping from the center of the country minimizes the number of transfers (touches) your crate receives. Fewer transfers mean a significantly lower risk of forklift damage.
Strategic Partners: We work with Midwest-based specialists like Estes, R&L, Old Dominion, SAIA, and Central Transport who understand the delicate nature of architectural signage and prioritize “white glove” care across the Midwest.
To get the most accurate quote, here are some items to consider:
The Dock Question: Do you have a loading dock, or do we need to book a liftgate? (Note: Liftgate fees average $75 – $150).
The Commercial/Residential Trap: Even for businesses, if you are located in a strip mall or a tight downtown area without a dedicated loading zone, carriers may apply a “Limited Access” fee.
The Overlength Alert: Is your sign over 8 feet? Carriers now charge steep fees for anything exceeding 96 inches.
