ImageFirst News

September 2023

Transforming Architectural Signage Design with AI and Adobe

We’ll explore how AI and Adobe can positively impact our industry, along with how we’re currently using AI technologies.

With Arti­fi­cial Intel­li­gence (AI) and the pow­er­ful cre­ative tools pro­vid­ed by Adobe, the archi­tec­tur­al sig­nage indus­try is poised for a rev­o­lu­tion­ary transformation. 

3 Ways AI-pow­ered Design Tools Are Impact­ing the Sig­nage Industry. 

1. Per­son­al­iza­tion: AI can ana­lyze user data to cre­ate per­son­al­ized sig­nage expe­ri­ences. For instance, a shop­ping mall can use AI to dis­play tai­lored adver­tise­ments and wayfind­ing infor­ma­tion based on a vis­i­tor’s pref­er­ences and past behavior.

2. Data-Dri­ven Design: AI can process vast amounts of data to inform design deci­sions. By ana­lyz­ing foot traf­fic pat­terns and user behav­ior, archi­tects can opti­mize the place­ment and design of sig­nage for max­i­mum impact and usability.

3. Design Assis­tance: AI-pow­ered design assis­tants can sug­gest col­or schemes, typog­ra­phy, and lay­out options based on cur­rent design trends and user pref­er­ences, mak­ing the cre­ative process more efficient.


3 Ways Adobe Cre­ative Cloud + AI are Enhanc­ing Archi­tec­tur­al Sig­nage Design

1. Adobe Sen­sei: Adobe’s AI plat­form, Sen­sei, offers advanced fea­tures like image recog­ni­tion, con­tent-aware fill, and auto­mat­ic font match­ing. These tools can sig­nif­i­cant­ly speed up the design process and improve design quality.

2. Aug­ment­ed Real­i­ty (AR): Adobe Aero, an AR author­ing tool, can be used to cre­ate inter­ac­tive, immer­sive sig­nage expe­ri­ences. AI can enhance the AR con­tent by pro­vid­ing real-time data and cus­tomiza­tion options.

3. Cre­ative Col­lab­o­ra­tion: Adobe Cre­ative Cloud’s cloud-based nature facil­i­tates seam­less col­lab­o­ra­tion among archi­tects, design­ers, and clients, mak­ing it eas­i­er to share and iter­ate on sig­nage designs.


3 Ways AI Can Help Stream­line Sig­nage Workflows

1. Automa­tion: Repet­i­tive tasks such as resiz­ing images, adjust­ing col­or pro­files, and con­vert­ing file for­mats can be auto­mat­ed using AI, allow­ing design­ers to focus on more cre­ative aspects.

2. Rapid Pro­to­typ­ing: AI-pow­ered tools can gen­er­ate quick pro­to­types, enabling design­ers to test and refine their ideas faster, reduc­ing time-to-mar­ket for sig­nage projects.

3. Error Reduc­tion: AI can detect and flag design errors, such as incon­sis­tent fonts or mis­aligned ele­ments, before the sig­nage is man­u­fac­tured, sav­ing both time and resources.

How ImageFirst™ Signs Utilizes AI


As the world is con­stant­ly learn­ing more and more about AI and its ben­e­fits, so are we here at Image­First Signs. Our team is work­ing hard to con­tin­ue to learn about AI, use the tech­nol­o­gy, and expand our capa­bil­i­ties and process­es with this inno­v­a­tive tool.

We use the new Adobe Pho­to­shop Beta to save time with pho­to ren­der­ings. With a sim­ple text prompt, it can remove an exist­ing sign from a pho­to, which saves a tremen­dous amount of time and effort. This allows us to show what a customer’s new sign would look like in the same location.”

Nick Nelson, Project Manager & Designer

As we move for­ward, it’s clear that AI and Adobe will con­tin­ue to play a piv­otal role in shap­ing the future of archi­tec­tur­al sig­nage, push­ing the bound­aries of design and inno­va­tion in this field.

If you have ques­tions or com­ments on how we’re using AI feel free to con­tact us anytime!

*This post was writ­ten with the help of AI tools, along with our in-house design and oper­a­tion experts.