ImageFirst News

September 2023

Transforming Architectural Signage Design with AI and Adobe: How we’re using it today.

We’ll explore how AI and Adobe can positively impact our industry, along with how we’re currently using AI technologies.

With Arti­fi­cial Intel­li­gence (AI) and the pow­er­ful cre­ative tools pro­vid­ed by Adobe, the archi­tec­tur­al sig­nage indus­try is poised for a rev­o­lu­tion­ary transformation. 

3 Ways AI-pow­ered Design Tools Are Impact­ing the Sig­nage Industry. 

1. Per­son­al­iza­tion: AI can ana­lyze user data to cre­ate per­son­al­ized sig­nage expe­ri­ences. For instance, a shop­ping mall can use AI to dis­play tai­lored adver­tise­ments and wayfind­ing infor­ma­tion based on a vis­i­tor’s pref­er­ences and past behavior.

2. Data-Dri­ven Design: AI can process vast amounts of data to inform design deci­sions. By ana­lyz­ing foot traf­fic pat­terns and user behav­ior, archi­tects can opti­mize the place­ment and design of sig­nage for max­i­mum impact and usability.

3. Design Assis­tance: AI-pow­ered design assis­tants can sug­gest col­or schemes, typog­ra­phy, and lay­out options based on cur­rent design trends and user pref­er­ences, mak­ing the cre­ative process more efficient.

3 Ways Adobe Cre­ative Cloud + AI are Enhanc­ing Archi­tec­tur­al Sig­nage Design

1. Adobe Sen­sei: Adobe’s AI plat­form, Sen­sei, offers advanced fea­tures like image recog­ni­tion, con­tent-aware fill, and auto­mat­ic font match­ing. These tools can sig­nif­i­cant­ly speed up the design process and improve design quality.

2. Aug­ment­ed Real­i­ty (AR): Adobe Aero, an AR author­ing tool, can be used to cre­ate inter­ac­tive, immer­sive sig­nage expe­ri­ences. AI can enhance the AR con­tent by pro­vid­ing real-time data and cus­tomiza­tion options.

3. Cre­ative Col­lab­o­ra­tion: Adobe Cre­ative Cloud’s cloud-based nature facil­i­tates seam­less col­lab­o­ra­tion among archi­tects, design­ers, and clients, mak­ing it eas­i­er to share and iter­ate on sig­nage designs.

3 Ways AI Can Help Stream­line Sig­nage Workflows

1. Automa­tion: Repet­i­tive tasks such as resiz­ing images, adjust­ing col­or pro­files, and con­vert­ing file for­mats can be auto­mat­ed using AI, allow­ing design­ers to focus on more cre­ative aspects.

2. Rapid Pro­to­typ­ing: AI-pow­ered tools can gen­er­ate quick pro­to­types, enabling design­ers to test and refine their ideas faster, reduc­ing time-to-mar­ket for sig­nage projects.

3. Error Reduc­tion: AI can detect and flag design errors, such as incon­sis­tent fonts or mis­aligned ele­ments, before the sig­nage is man­u­fac­tured, sav­ing both time and resources.

How ImageFirst™ Signs Utilizes AI

As the world is con­stant­ly learn­ing more and more about AI and its ben­e­fits, so are we here at Image­First Signs. Our team is work­ing hard to con­tin­ue to learn about AI, use the tech­nol­o­gy, and expand our capa­bil­i­ties and process­es with this inno­v­a­tive tool.

We use the new Adobe Pho­to­shop Beta to save time with pho­to ren­der­ings. With a sim­ple text prompt, it can remove an exist­ing sign from a pho­to, which saves a tremen­dous amount of time and effort. This allows us to show what a customer’s new sign would look like in the same location.”

Nick Nelson, Project Manager & Designer

As we move for­ward, it’s clear that AI and Adobe will con­tin­ue to play a piv­otal role in shap­ing the future of archi­tec­tur­al sig­nage, push­ing the bound­aries of design and inno­va­tion in this field.

If you have ques­tions or com­ments on how we’re using AI feel free to con­tact us anytime!

*This post was writ­ten with the help of AI tools, along with our in-house design and oper­a­tion experts.